Design for People, Then for Tools
Invite the people who click the buttons and answer the phones to sketch ideal flows. Support agents redesigned an intake form to cut duplicate questions; call handling time fell, and customer satisfaction rose without adding any new software modules.
Design for People, Then for Tools
Run a time-boxed pilot with clear success criteria and a rollback plan. Celebrate lessons, not just wins. One mid-sized distributor used a two-week pilot to uncover an edge case in tax calculation before scaling nationwide.